It's not a secret that Magento has a great functionality which is incomparably better than the other platforms. However, due to this Magento has pretty complicated configurations in the speed improvements. So, I have decided to test Magento store speed. Undoubtedly that speed is one of the most important things in ecommerce.
I have already written about photos of the products and how valuable they are for conversion rate of the store. Now it is time to talk about video content and benefits of having it on the site. I will also tell you about variety of video applications for creation and retention of the customer base.
Recently I have received an email with the following question: “My ecommerce site just went live, what's next?” First of all, my congratulations! If you went live that means that you have done a tremendous job. However, this is only the beginning.
When customers buy any stuff in brick and mortar shops they can see and feel all characteristics of the product as they are, without any misrepresentations. There is possibility to see the item which you want to purchase, touch it, try it on, or sometimes even smell it, this leads to phenomena such as showrooming.
Clients, they are the main player in the game we call Ecommerce. Everything what we do - we do for them, every action taken in ecommerce is aimed on client satisfaction and conviction, that your offer is the best and and it is fully suited to the customers needs. In fact, most advertising campaigns are based on the unique selling proposition.
Nowadays, when competition on the market is more than just immense, whole research groups and marketing departments are trying to increase their sales using every possible and impossible method. One of these methods is agiotage. What is it? How do I create agiotage? The main rules of agiotage support are described in this post.
Good practices in Magento:
Actually you can easily manage the CMS page from an admin panel. However, you are able to insert blocks in it. For example we have 2 cms pages: contacts and FAQ, these pages include block with banner which appears on each of these 2 pages, but content for this block is based on some PHP code. And if block content somehow depends on the page, we have to use following method.
In this article I’d like to talk about things which could have a very negative effect on your online store.The main point of this article is to avoid bad customer experience in your shop. So what are these 3 things that bother your customers so much?
First of all, I have to say that this article is not about any confrontation between online and offline retailers. It is about cooperation. Any commerce, no matter electronic or not, has one goal - to satisfy peoples needs, including the needs of the business owners :-)
Nowadays when the market is overcrowded with companies, and even more overcrowded with freelancers from all over the world, it is rather hard to find a reliable Magento contractor - the person you can entrust to implement your brilliant idea. Here are several things on which you need to pay attention to when you choose a contractor.
